5 best email marketing tools for property management businesses in 2025

Property management companies are tasked with marketing to multiple distinct audiences simultaneously. While prospective tenants need nurture campaigns showcasing available…

7 best email marketing tools for ecommerce businesses in 2025

As an ecommerce business, you’re managing a catalog of products with constantly changing inventory, coordinating time-sensitive seasonal campaigns around Black…

6 best email marketing tools for consulting firms in 2025

If you run or market a consulting firm, you already know email isn’t just a channel — it’s your relationship…

Is marketing tuberculosis?

You might know him as the author of YA bestsellers like The Fault in Our Stars, but John Green’s most…

11 best email marketing tools for restaurants in 2025

Email marketing for restaurants can be challenging with all its unique responsibilities. You’re managing fluctuating customer traffic, promoting time-sensitive specials…

12 best email marketing tools for accounting firms in 2025

Email marketing for accounting firms comes with unique challenges. You’re dealing with strict compliance requirements, seasonal workload swings during tax…

5 best email marketing tools for real estate businesses in 2025

Real estate professionals face unique challenges when it comes to staying top-of-mind with clients, nurturing leads through long sales cycles,…

8 best email marketing tools for HVAC companies in 2025

The HVAC industry often means juggling emergency calls, seasonal demand spikes, and fierce local competition. When your schedule‘s packed during…

7 best email marketing tools for lawyers in 2025

Law firms face unique marketing challenges in 2025. Lawyers balance strict ethical guidelines with the need to maintain client relationships,…

The buyer persona gap that’s costing you customers and making your marketing less authentic [+ the fix]

Buyer personas are a foundational component of many brands’ marketing strategy. Personas often serve as a blueprint that guides marketing…