How HubSpot creates quality content in the age of AI: Tips from our content strategists

As someone who’s made a living writing for the web for over a decade, the term “quality content” haunts me.…

Does Cold Calling Have a Place in the Future of Sales? Here's What One Sales Pro Sees Down the Line

Ask any salesperson with some gray hairs if cold calling works, and they’ll probably tell you to smile and dial.…

Does Cold Calling Have a Place in the Future of Sales? Here's What One Sales Pro Sees Down the Line

Ask any salesperson with some gray hairs if cold calling works, and they’ll probably tell you to smile and dial.…

Sales pipeline stages: My blueprint for what to look for at each stage

Well-defined sales pipeline stages allow reps to track their deals and nurture their prospect from lead to customer. Whether you’re…

Sales pipeline stages: My blueprint for what to look for at each stage

Well-defined sales pipeline stages allow reps to track their deals and nurture their prospect from lead to customer. Whether you’re…

How to update a website without starting from scratch

Knowing how to update a website has served me well in my career as a B2B content strategist. Whether it’s…

Stop sending “just checking in” emails. Here are 22 alternatives for your follow-ups

Hi, it’s me again, just checking in. Following up. Circling back. Despite the temptation to try this easy follow-up opener,…

Stop sending “just checking in” emails. Here are 22 alternatives for your follow-ups

Hi, it’s me again, just checking in. Following up. Circling back. Despite the temptation to try this easy follow-up opener,…

8 ChatGPT prompts for UX design to try in 2025

I think even birds on the wire already know that ChatGPT has made a big impact in many fields. And…

How to become a WordPress developer [+ tips from WCEU speaker Paul Bearne]

If you’re interested in learning how to become a WordPress developer, I think you’re making a great decision.